Adopción del Mercadeo Digital en Pequeñas y Medianas empresas (PyMes).
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| Title: | Adopción del Mercadeo Digital en Pequeñas y Medianas empresas (PyMes). |
|---|---|
| Alternate Title: | Digital Marketing adoption in Small and Medium-sized Enterprises (SMEs). |
| Authors: | Caraballo, A.1 acaraballop@unicartagena.edu.co, Luna, J.1 jlunaa@unicartagena.edu.co, Carbal, A.1 acarbalh@unicartagena.edu.co |
| Source: | Panorama Económico. oct2024, Vol. 31 Issue 4, p360-376. 17p. |
| Database: | Business Source Ultimate |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: Adopción del Mercadeo Digital en Pequeñas y Medianas empresas (PyMes). – Name: TitleAlt Label: Alternate Title Group: TiAlt Data: Digital Marketing adoption in Small and Medium-sized Enterprises (SMEs). – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Caraballo%2C+A%2E%22">Caraballo, A.</searchLink><relatesTo>1</relatesTo><i> acaraballop@unicartagena.edu.co</i><br /><searchLink fieldCode="AR" term="%22Luna%2C+J%2E%22">Luna, J.</searchLink><relatesTo>1</relatesTo><i> jlunaa@unicartagena.edu.co</i><br /><searchLink fieldCode="AR" term="%22Carbal%2C+A%2E%22">Carbal, A.</searchLink><relatesTo>1</relatesTo><i> acarbalh@unicartagena.edu.co</i> – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Panorama+Económico%22">Panorama Económico</searchLink>. oct2024, Vol. 31 Issue 4, p360-376. 17p. |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=178289326 |
| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.32997/pe-2023-4774 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 17 StartPage: 360 Titles: – TitleFull: Adopción del Mercadeo Digital en Pequeñas y Medianas empresas (PyMes). Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Caraballo, A. – PersonEntity: Name: NameFull: Luna, J. – PersonEntity: Name: NameFull: Carbal, A. IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 10 Text: oct2024 Type: published Y: 2024 Identifiers: – Type: issn-print Value: 01228900 Numbering: – Type: volume Value: 31 – Type: issue Value: 4 Titles: – TitleFull: Panorama Económico Type: main |
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