Building the 2025 marketing budget: Insights for banking marketers.

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Title: Building the 2025 marketing budget: Insights for banking marketers.
Authors: Cook, Sharon (AUTHOR), Nelson, Isio (AUTHOR)
Source: Banking Strategies Daily. 8/21/2024, pN.PAG-N.PAG. 1p.
Database: Business Source Ultimate
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  Availability: 1
Header DbId: bsu
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An: 179256405
AccessLevel: 2
PubType: Periodical
PubTypeId: serialPeriodical
PreciseRelevancyScore: 0
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  Data: Building the 2025 marketing budget: Insights for banking marketers.
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  Data: <searchLink fieldCode="JN" term="%22Banking+Strategies+Daily%22">Banking Strategies Daily</searchLink>. 8/21/2024, pN.PAG-N.PAG. 1p.
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      – Code: eng
        Text: English
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      – TitleFull: Building the 2025 marketing budget: Insights for banking marketers.
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      – PersonEntity:
          Name:
            NameFull: Cook, Sharon
      – PersonEntity:
          Name:
            NameFull: Nelson, Isio
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            – D: 21
              M: 08
              Text: 8/21/2024
              Type: published
              Y: 2024
          Titles:
            – TitleFull: Banking Strategies Daily
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