It’s Time to Do Away with “Dry Promotions”.
Saved in:
| Title: | It’s Time to Do Away with “Dry Promotions”. |
|---|---|
| Authors: | Nehmeh, Ranya, Cappelli, Peter1 |
| Source: | Harvard Business Review Digital Articles. 7/18/2024, p1-7. 7p. |
| Database: | Business Source Ultimate |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
|---|---|
| Header | DbId: bsu DbLabel: Business Source Ultimate An: 179403761 AccessLevel: 2 PubType: Periodical PubTypeId: serialPeriodical PreciseRelevancyScore: 0 |
| IllustrationInfo | |
| Items | – Name: Title Label: Title Group: Ti Data: It’s Time to Do Away with “Dry Promotions”. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Nehmeh%2C+Ranya%22">Nehmeh, Ranya</searchLink><br /><searchLink fieldCode="AR" term="%22Cappelli%2C+Peter%22">Cappelli, Peter</searchLink><relatesTo>1</relatesTo> – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Harvard+Business+Review+Digital+Articles%22">Harvard Business Review Digital Articles</searchLink>. 7/18/2024, p1-7. 7p. |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=179403761 |
| RecordInfo | BibRecord: BibEntity: Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 7 StartPage: 1 Titles: – TitleFull: It’s Time to Do Away with “Dry Promotions”. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Nehmeh, Ranya – PersonEntity: Name: NameFull: Cappelli, Peter IsPartOfRelationships: – BibEntity: Dates: – D: 18 M: 07 Text: 7/18/2024 Type: published Y: 2024 Titles: – TitleFull: Harvard Business Review Digital Articles Type: main |
| ResultId | 1 |