View in EDS HTML Full Text PDF Full Text

Marketing Capabilities, Strategy, and Performance in International Small- and Medium-Sized Enterprises.

Saved in:
Bibliographic Details
Title: Marketing Capabilities, Strategy, and Performance in International Small- and Medium-Sized Enterprises.
Authors: Chang, Hsing-Hua Stella1 (AUTHOR) stellachang@mail.ntcu.edu.tw, Knight, Gary2 (AUTHOR) gknight@willamette.edu, Fong, Cher-Min3 (AUTHOR) cmfong@bm.nsysu.edu.tw
Source: Journal of International Marketing. Dec2024, Vol. 32 Issue 4, p21-37. 17p.
Database: Business Source Ultimate
Full text is not displayed to guests.
FullText Links:
  – Type: pdflink
Text:
  Availability: 1
Header DbId: bsu
DbLabel: Business Source Ultimate
An: 180672777
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: Marketing Capabilities, Strategy, and Performance in International Small- and Medium-Sized Enterprises.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Chang%2C+Hsing-Hua+Stella%22">Chang, Hsing-Hua Stella</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> stellachang@mail.ntcu.edu.tw</i><br /><searchLink fieldCode="AR" term="%22Knight%2C+Gary%22">Knight, Gary</searchLink><relatesTo>2</relatesTo> (AUTHOR)<i> gknight@willamette.edu</i><br /><searchLink fieldCode="AR" term="%22Fong%2C+Cher-Min%22">Fong, Cher-Min</searchLink><relatesTo>3</relatesTo> (AUTHOR)<i> cmfong@bm.nsysu.edu.tw</i>
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Journal+of+International+Marketing%22">Journal of International Marketing</searchLink>. Dec2024, Vol. 32 Issue 4, p21-37. 17p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=180672777
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1177/1069031X231221804
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 17
        StartPage: 21
    Titles:
      – TitleFull: Marketing Capabilities, Strategy, and Performance in International Small- and Medium-Sized Enterprises.
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Chang, Hsing-Hua Stella
      – PersonEntity:
          Name:
            NameFull: Knight, Gary
      – PersonEntity:
          Name:
            NameFull: Fong, Cher-Min
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 12
              Text: Dec2024
              Type: published
              Y: 2024
          Identifiers:
            – Type: issn-print
              Value: 1069031X
          Numbering:
            – Type: volume
              Value: 32
            – Type: issue
              Value: 4
          Titles:
            – TitleFull: Journal of International Marketing
              Type: main
ResultId 1