Strategic Content Generation and Monetization in Financial Social Media.
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| Title: | Strategic Content Generation and Monetization in Financial Social Media. |
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| Authors: | Li, Ding1 (AUTHOR) liding@nju.edu.cn, Goh, Khim-Yong2 (AUTHOR) gohky@comp.nus.edu.sg, Heng, Cheng-Suang2 (AUTHOR) hengcs@comp.nus.edu.sg |
| Source: | Information Systems Research (INFORMS). Mar2025, Vol. 36 Issue 1, p61-83. 23p. |
| Database: | Business Source Ultimate |
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