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The Impact of App Crashes on Consumer Engagement.

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Title: The Impact of App Crashes on Consumer Engagement.
Authors: Shi, Savannah Wei (AUTHOR), Lee, Seoungwoo1 (AUTHOR) swlee@yonsei.ac.kr, Kalyanam, Kirthi (AUTHOR), Wedel, Michel (AUTHOR)
Source: Journal of Marketing. Jul2025, Vol. 89 Issue 4, p81-98. 18p.
Database: Business Source Ultimate
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An: 185367616
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PubType: Academic Journal
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  Data: The Impact of App Crashes on Consumer Engagement.
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  Data: <searchLink fieldCode="AR" term="%22Shi%2C+Savannah+Wei%22">Shi, Savannah Wei</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Lee%2C+Seoungwoo%22">Lee, Seoungwoo</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> swlee@yonsei.ac.kr</i><br /><searchLink fieldCode="AR" term="%22Kalyanam%2C+Kirthi%22">Kalyanam, Kirthi</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Wedel%2C+Michel%22">Wedel, Michel</searchLink> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Marketing%22">Journal of Marketing</searchLink>. Jul2025, Vol. 89 Issue 4, p81-98. 18p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=185367616
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        Value: 10.1177/00222429241304322
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      – Code: eng
        Text: English
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        PageCount: 18
        StartPage: 81
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      – TitleFull: The Impact of App Crashes on Consumer Engagement.
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            NameFull: Shi, Savannah Wei
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            NameFull: Lee, Seoungwoo
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            NameFull: Kalyanam, Kirthi
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              Text: Jul2025
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              Y: 2025
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