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The Effect of Product Innovation, Brand Awareness and Price Perception on Repurchase Decisions Through Customer Satisfaction with Social Media Marketing Activity & Perceived Value as Moderating Variables on Sagiko Float Fruit Juice Drink in the Kediri Residency Area East Java.

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Title: The Effect of Product Innovation, Brand Awareness and Price Perception on Repurchase Decisions Through Customer Satisfaction with Social Media Marketing Activity & Perceived Value as Moderating Variables on Sagiko Float Fruit Juice Drink in the Kediri Residency Area East Java.
Authors: Viando, Feterrido Wahyu1 feterridowahyuv@surel.untag-sby.ac.id, Cempena, Ida Bagus1 ib_cempena@untag-sby.ac.id, Budiarti, Endah1 endahbudiarti@untag-sby.ac.id
Source: International Journal of Economics (IJEC). Jan-Jun2025, Vol. 4 Issue 1, p733-760. 28p.
Database: Business Source Ultimate
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  Data: The Effect of Product Innovation, Brand Awareness and Price Perception on Repurchase Decisions Through Customer Satisfaction with Social Media Marketing Activity & Perceived Value as Moderating Variables on Sagiko Float Fruit Juice Drink in the Kediri Residency Area East Java.
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  Data: <searchLink fieldCode="JN" term="%22International+Journal+of+Economics+%28IJEC%29%22">International Journal of Economics (IJEC)</searchLink>. Jan-Jun2025, Vol. 4 Issue 1, p733-760. 28p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=187341163
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        Value: 10.55299/ijec.v4i1.1454
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      – TitleFull: The Effect of Product Innovation, Brand Awareness and Price Perception on Repurchase Decisions Through Customer Satisfaction with Social Media Marketing Activity & Perceived Value as Moderating Variables on Sagiko Float Fruit Juice Drink in the Kediri Residency Area East Java.
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              Text: Jan-Jun2025
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              Y: 2025
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