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Is High‐Touch Enough? Personalization‐Supporting Technology in Hotel Service: A Data‐Driven Approach.

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Title: Is High‐Touch Enough? Personalization‐Supporting Technology in Hotel Service: A Data‐Driven Approach.
Authors: Hiezl, Kitti1 (AUTHOR) hiezl.kitti@gtk.uni‐pannon.hu, Gyurácz‐Németh, Petra1 (AUTHOR)
Source: Strategic Change. Jul2025, Vol. 34 Issue 4, p609-630. 22p.
Database: Business Source Ultimate
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        Value: 10.1002/jsc.2663
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              Text: Jul2025
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