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Adopting digital press: media transformation and advertising dynamics in Southeastern Europe.

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Bibliographic Details
Title: Adopting digital press: media transformation and advertising dynamics in Southeastern Europe.
Authors: Papathanasopoulos, Athanasios1 (AUTHOR) athpapat@di.uoa.gr, Stavrianea, Aikaterini2 (AUTHOR)
Source: Journal of Media Economics. Jun-Dec2025, Vol. 37 Issue 4, p165-184. 20p.
Database: Business Source Ultimate
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ISSN:08997764
DOI:10.1080/08997764.2025.2523791