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Adopting digital press: media transformation and advertising dynamics in Southeastern Europe.

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Title: Adopting digital press: media transformation and advertising dynamics in Southeastern Europe.
Authors: Papathanasopoulos, Athanasios1 (AUTHOR) athpapat@di.uoa.gr, Stavrianea, Aikaterini2 (AUTHOR)
Source: Journal of Media Economics. Jun-Dec2025, Vol. 37 Issue 4, p165-184. 20p.
Database: Business Source Ultimate
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Media+Economics%22">Journal of Media Economics</searchLink>. Jun-Dec2025, Vol. 37 Issue 4, p165-184. 20p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=188856276
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        Value: 10.1080/08997764.2025.2523791
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        Text: English
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        PageCount: 20
        StartPage: 165
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              Text: Jun-Dec2025
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