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Rethinking Sales Education: Aligning Curriculum With the Evolving Sales Landscape and Student Expectations.

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Title: Rethinking Sales Education: Aligning Curriculum With the Evolving Sales Landscape and Student Expectations.
Authors: Lai Bennejean, Christine1 (AUTHOR) jaushyuam.lai@gmail.com, Dixon, Andrea L.2 (AUTHOR)
Source: Journal of Marketing Education. Dec2025, Vol. 47 Issue 3, p252-257. 6p.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: Rethinking Sales Education: Aligning Curriculum With the Evolving Sales Landscape and Student Expectations.
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Marketing+Education%22">Journal of Marketing Education</searchLink>. Dec2025, Vol. 47 Issue 3, p252-257. 6p.
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        Value: 10.1177/02734753251362880
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        Text: English
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        PageCount: 6
        StartPage: 252
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      – TitleFull: Rethinking Sales Education: Aligning Curriculum With the Evolving Sales Landscape and Student Expectations.
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              M: 12
              Text: Dec2025
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              Y: 2025
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