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Buyer persona del turista Generación Z, un reto para los Guías Turísticos.

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Title: Buyer persona del turista Generación Z, un reto para los Guías Turísticos.
Alternate Title: Buyer persona of the Generation Z tourist a challenge for Tour Guides.
Authors: Hernández-Morales, Ángel1 ahernandezm@docentes.uat.edu.mx, Guerra-Rodríguez, Pablo2 pablo.guerrard@uanl.edu.mx, Hernández-Morales, Claudio E.1 chernanm@docentes.uat.edu.mx
Source: VinculaTégica Efan. sep/oct2025, Vol. 11 Issue 5, p37-53. 17p.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: <searchLink fieldCode="JN" term="%22VinculaTégica+Efan%22">VinculaTégica Efan</searchLink>. sep/oct2025, Vol. 11 Issue 5, p37-53. 17p.
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        Value: 10.29105/vtga11.5-1162
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      – Code: spa
        Text: Spanish
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        PageCount: 17
        StartPage: 37
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      – TitleFull: Buyer persona del turista Generación Z, un reto para los Guías Turísticos.
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            NameFull: Guerra-Rodríguez, Pablo
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              Text: sep/oct2025
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              Y: 2025
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              Value: 11
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              Value: 5
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