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The value of retargeted advertisements: an empirical study on young people.

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Bibliographic Details
Title: The value of retargeted advertisements: an empirical study on young people.
Authors: De Battista, Ivan1,2 (AUTHOR) ideba01@um.edu.mt, Curmi, Franco1 (AUTHOR), Konietzny, Jirka1 (AUTHOR)
Source: Cogent Business & Management. Dec2025, Vol. 12 Issue 1, p1-24. 24p.
Database: Business Source Ultimate
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ISSN:23311975
DOI:10.1080/23311975.2025.2560646