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Transforming customer behavior into pro-environmental citizenship as a new challenge in sustainability-based marketing communication in ecotourism industry.

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Title: Transforming customer behavior into pro-environmental citizenship as a new challenge in sustainability-based marketing communication in ecotourism industry.
Authors: Naparin, Muhammad1 (AUTHOR) muhammad.naparin@ulm.ac.id, Prihatiningrum, Roro Yulianti2 (AUTHOR), Claudia, Meiske2 (AUTHOR), Adriani, Ade2 (AUTHOR)
Source: Cogent Business & Management. Dec2025, Vol. 12 Issue 1, p1-23. 23p.
Database: Business Source Ultimate
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  Data: <searchLink fieldCode="JN" term="%22Cogent+Business+%26+Management%22">Cogent Business & Management</searchLink>. Dec2025, Vol. 12 Issue 1, p1-23. 23p.
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        Value: 10.1080/23311975.2025.2567628
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        Text: English
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              Text: Dec2025
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