Loghmani, E., & Goli, A. (2026). Investigating the Impact of Advertising on Smoking Cessation: The Role of Direct-to-Consumer Prescription Drug Advertising. Marketing Science (INFORMS), 45(1), 159. https://doi.org/10.1287/mksc.2024.0848
Chicago Style (17th ed.) CitationLoghmani, Erfan, and Ali Goli. "Investigating the Impact of Advertising on Smoking Cessation: The Role of Direct-to-Consumer Prescription Drug Advertising." Marketing Science (INFORMS) 45, no. 1 (2026): 159. https://doi.org/10.1287/mksc.2024.0848.
MLA (9th ed.) CitationLoghmani, Erfan, and Ali Goli. "Investigating the Impact of Advertising on Smoking Cessation: The Role of Direct-to-Consumer Prescription Drug Advertising." Marketing Science (INFORMS), vol. 45, no. 1, 2026, p. 159, https://doi.org/10.1287/mksc.2024.0848.