Unveiling local consumer segmentation: exploring attitudes, values, and behavioral preferences in the non-food dairy value-added products market.
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| Title: | Unveiling local consumer segmentation: exploring attitudes, values, and behavioral preferences in the non-food dairy value-added products market. |
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| Authors: | Lee, Bomi1 (AUTHOR), Childs, Michelle2 (AUTHOR) mlchilds@utk.edu, Lim, Heejin2 (AUTHOR), Sneed, Christopher T.3 (AUTHOR) |
| Source: | International Review of Retail, Distribution & Consumer Research. Feb2026, Vol. 36 Issue 1, p169-191. 23p. |
| Database: | Business Source Ultimate |
| ISSN: | 09593969 |
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| DOI: | 10.1080/09593969.2025.2576216 |
