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Marketing setting up peer-to-peer electronic platforms to overcome generational barriers to participation in the sharing economy.

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Bibliographic Details
Title: Marketing setting up peer-to-peer electronic platforms to overcome generational barriers to participation in the sharing economy.
Authors: Pelech, Pavel1 (AUTHOR) pavel.pelech@tul.cz, Dědková, Jaroslava1 (AUTHOR)
Source: Electronic Commerce Research. Feb2026, Vol. 26 Issue 1, p605-643. 39p.
Database: Business Source Ultimate
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Description
ISSN:13895753
DOI:10.1007/s10660-024-09898-3