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THE INFLUENCE OF CUSTOMER RELATIONSHIP MANAGEMENT ON CUSTOMER LOYALTY (STUDY AT PT X).

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Title: THE INFLUENCE OF CUSTOMER RELATIONSHIP MANAGEMENT ON CUSTOMER LOYALTY (STUDY AT PT X).
Authors: Fakhirah, Aliya Naura1 aliya20001@mail.unpad.ac.id, Rizal, Muhamad1 muhamad.rizal@unpad.ac.id, Rasmini, Mas1 mas.rasmini@unpad.ac.id
Source: Journal of Management: Small & Medium Enterprises (SMEs). Nov2025, Vol. 18 Issue 3, p1713-1721. 9p.
Database: Business Source Ultimate
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Header DbId: bsu
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An: 191555238
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PubType: Academic Journal
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  Data: THE INFLUENCE OF CUSTOMER RELATIONSHIP MANAGEMENT ON CUSTOMER LOYALTY (STUDY AT PT X).
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  Data: <searchLink fieldCode="AR" term="%22Fakhirah%2C+Aliya+Naura%22">Fakhirah, Aliya Naura</searchLink><relatesTo>1</relatesTo><i> aliya20001@mail.unpad.ac.id</i><br /><searchLink fieldCode="AR" term="%22Rizal%2C+Muhamad%22">Rizal, Muhamad</searchLink><relatesTo>1</relatesTo><i> muhamad.rizal@unpad.ac.id</i><br /><searchLink fieldCode="AR" term="%22Rasmini%2C+Mas%22">Rasmini, Mas</searchLink><relatesTo>1</relatesTo><i> mas.rasmini@unpad.ac.id</i>
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Management%3A+Small+%26+Medium+Enterprises+%28SMEs%29%22">Journal of Management: Small & Medium Enterprises (SMEs)</searchLink>. Nov2025, Vol. 18 Issue 3, p1713-1721. 9p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=191555238
RecordInfo BibRecord:
  BibEntity:
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 9
        StartPage: 1713
    Titles:
      – TitleFull: THE INFLUENCE OF CUSTOMER RELATIONSHIP MANAGEMENT ON CUSTOMER LOYALTY (STUDY AT PT X).
        Type: main
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      – PersonEntity:
          Name:
            NameFull: Fakhirah, Aliya Naura
      – PersonEntity:
          Name:
            NameFull: Rizal, Muhamad
      – PersonEntity:
          Name:
            NameFull: Rasmini, Mas
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            – D: 01
              M: 11
              Text: Nov2025
              Type: published
              Y: 2025
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              Value: 18
            – Type: issue
              Value: 3
          Titles:
            – TitleFull: Journal of Management: Small & Medium Enterprises (SMEs)
              Type: main
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