Seeing is Believing: The Effect of Data Visualization Tools on Student Confidence and Achievement in Marketing Courses.
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| Title: | Seeing is Believing: The Effect of Data Visualization Tools on Student Confidence and Achievement in Marketing Courses. |
|---|---|
| Authors: | Tokman, Mert1 (AUTHOR), Ozcan, Timucin1 (AUTHOR) ozcantx@jmu.edu, Atav, Gizem1 (AUTHOR) |
| Source: | Marketing Education Review. Feb2026, p1-13. 13p. |
| Database: | Business Source Ultimate |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
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| Header | DbId: bsu DbLabel: Business Source Ultimate An: 191884746 AccessLevel: 2 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=191884746 |
| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.1080/10528008.2026.2636577 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 13 StartPage: 1 Titles: – TitleFull: Seeing is Believing: The Effect of Data Visualization Tools on Student Confidence and Achievement in Marketing Courses. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Tokman, Mert – PersonEntity: Name: NameFull: Ozcan, Timucin – PersonEntity: Name: NameFull: Atav, Gizem IsPartOfRelationships: – BibEntity: Dates: – D: 27 M: 02 Text: Feb2026 Type: published Y: 2026 Identifiers: – Type: issn-print Value: 10528008 Titles: – TitleFull: Marketing Education Review Type: main |
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