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Direct-Selling vs. live-streaming channels: the effects of information transparency in E-Commerce.

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Title: Direct-Selling vs. live-streaming channels: the effects of information transparency in E-Commerce.
Authors: Feng, Lin1 (AUTHOR), Shi, Qichao1 (AUTHOR), Wei, Liqun2,3 (AUTHOR) liqunwei@csu.edu.cn
Source: International Journal of Production Research. Mar2026, p1-21. 21p. 5 Illustrations, 3 Charts.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: <searchLink fieldCode="JN" term="%22International+Journal+of+Production+Research%22">International Journal of Production Research</searchLink>. Mar2026, p1-21. 21p. 5 Illustrations, 3 Charts.
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      – Type: doi
        Value: 10.1080/00207543.2026.2644563
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      – Code: eng
        Text: English
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        PageCount: 21
        StartPage: 1
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      – TitleFull: Direct-Selling vs. live-streaming channels: the effects of information transparency in E-Commerce.
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            NameFull: Feng, Lin
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            NameFull: Shi, Qichao
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            NameFull: Wei, Liqun
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            – D: 28
              M: 03
              Text: Mar2026
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              Y: 2026
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