Direct-Selling vs. live-streaming channels: the effects of information transparency in E-Commerce.

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Bibliographic Details
Title: Direct-Selling vs. live-streaming channels: the effects of information transparency in E-Commerce.
Authors: Feng, Lin1 (AUTHOR), Shi, Qichao1 (AUTHOR), Wei, Liqun2,3 (AUTHOR) liqunwei@csu.edu.cn
Source: International Journal of Production Research. Mar2026, p1-21. 21p. 5 Illustrations, 3 Charts.
Database: Business Source Ultimate
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