Scientific Mapping of Purchase Intention Research: Patterns, Key Contributors, and Future Directions Based on Scopus (2023-2025). - Hidayat, Deddy Rakhmad; Parawansa, Dian Anggraece Sigit; Upe, Jusni Ambo; Nursyamsi, Idayanti (International Review of Management & Marketing (IRMM), 2026)