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How Physician Reviews Affect Online Consultation Demand: An Innovative Small Language Model with Fine-Tuning.

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Title: How Physician Reviews Affect Online Consultation Demand: An Innovative Small Language Model with Fine-Tuning.
Authors: Zhang, Bin1 (AUTHOR) bzhang@mays.tamu.edu, Hao, Haijing2 (AUTHOR) hhao@bentley.edu, Zhan, Yongcheng3 (AUTHOR) yozhan@calpoly.edu, Wu, Jiang4 (AUTHOR) jiangw@whu.edu.cn
Source: Information Systems Research (INFORMS). May2026, p1. 17p.
Database: Business Source Ultimate
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DbLabel: Business Source Ultimate
An: 193548248
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
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  Data: How Physician Reviews Affect Online Consultation Demand: An Innovative Small Language Model with Fine-Tuning.
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  Data: <searchLink fieldCode="JN" term="%22Information+Systems+Research+%28INFORMS%29%22">Information Systems Research (INFORMS)</searchLink>. May2026, p1. 17p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=193548248
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1287/isre.2024.1183
    Languages:
      – Code: eng
        Text: English
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        PageCount: 17
        StartPage: 1
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      – TitleFull: How Physician Reviews Affect Online Consultation Demand: An Innovative Small Language Model with Fine-Tuning.
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            NameFull: Zhang, Bin
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            NameFull: Hao, Haijing
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            NameFull: Zhan, Yongcheng
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            NameFull: Wu, Jiang
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            – D: 08
              M: 05
              Text: May2026
              Type: published
              Y: 2026
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            – Type: issn-print
              Value: 10477047
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            – TitleFull: Information Systems Research (INFORMS)
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