When Influencers Delegate Replies: How Social AI Agents Shape User Engagement.

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Bibliographic Details
Title:	When Influencers Delegate Replies: How Social AI Agents Shape User Engagement.
Authors:	Zhang, Maggie Mengqing¹ (AUTHOR) ffx3ab@virginia.edu, Gao, Yang² (AUTHOR) ygao1@illinois.edu, Li, Jingjing¹ (AUTHOR) jingjing.li@virginia.edu, Johnson, Steven L.¹ (AUTHOR) steven@virginia.edu
Source:	Information Systems Research (INFORMS). May2026, p1. 19p.
Database:	Business Source Ultimate

Description
ISSN:	10477047
DOI:	10.1287/isre.2025.2270