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擬態語・擬容語・擬情語の畳語が 広告効果に及ぼす影響 ― 流暢性と情報性の視点から考える日本語表現の可能性 ―

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Title: 擬態語・擬容語・擬情語の畳語が 広告効果に及ぼす影響 ― 流暢性と情報性の視点から考える日本語表現の可能性 ―
Alternate Title: The Impact of Reduplicated Gitaigo, Giyogo, and Gijogo on Advertising Effectiveness: Exploring the Potential of Japanese Expressions From the Perspectives of Fluency and Informativeness.
Authors: 原 愛美1 220212067@ccmailg.meijo-u.ac.jp, 伊藤 羽那1 210211217@ccalumni.meijo-u.ac.jp, 山岸 愛梨1 220211024@ccmailg.meijo-u.ac.jp, 沖田 祐依1 220211046@ccmailg.meijo-u.ac.jp
Source: Japan Marketing Review / Maketingu Rebyu. 2025, Vol. 6 Issue 2, p68-74. 7p.
Database: Business Source Ultimate
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  Data: 擬態語・擬容語・擬情語の畳語が 広告効果に及ぼす影響 ― 流暢性と情報性の視点から考える日本語表現の可能性 ―
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  Data: The Impact of Reduplicated Gitaigo, Giyogo, and Gijogo on Advertising Effectiveness: Exploring the Potential of Japanese Expressions From the Perspectives of Fluency and Informativeness.
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  Data: <searchLink fieldCode="JN" term="%22Japan+Marketing+Review+%2F+Maketingu+Rebyu%22">Japan Marketing Review / Maketingu Rebyu</searchLink>. 2025, Vol. 6 Issue 2, p68-74. 7p.
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        Value: 10.7222/marketingreview.2025.010
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        Text: Japanese
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      – TitleFull: 擬態語・擬容語・擬情語の畳語が 広告効果に及ぼす影響 ― 流暢性と情報性の視点から考える日本語表現の可能性 ―
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              Text: 2025
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