Bibliographic Details
| Title: |
Impulse buying in the fast-fashion: the role of self-control, marketing stimuli, and motivation. |
| Alternate Title: |
Compra impulsiva en la moda rápida: el papel del autocontrol, los estímulos de marketing y la motivación. |
| Authors: |
Cristancho Lara, Laura Camila1 laurac.cristanchol@ecci.edu.co, Cancino Gómez, Yezid Alfonso2,3,4 ycancino@universidadmayor.edu.co, Cristancho Triana, Gerson Jaquin5,6,7,8 gcristanchot@ecci.edu.co |
| Source: |
Revista Criterio Libre. jul-dic2025, Vol. 23 Issue 43, p146-172. 27p. |
| Database: |
Business Source Ultimate |