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Innovación Sostenible: Efectos del Big Data e Inteligencia Artificial en las Empresas Turísticas.

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Title: Innovación Sostenible: Efectos del Big Data e Inteligencia Artificial en las Empresas Turísticas.
Alternate Title: Sustainable innovation: Effects of big data and artificial intelligence on tourism firms.
Inovação sustentável: Os efeitos do big data e da inteligência artificial nas empresas do setor turístico.
Authors: Fernández-Jiménez, Thalía1 tfernandezj001@alumno.uaemex.mx, Delgado-Cruz, Alejandro1 adelgadoc@uaemex.mx, Esther Vargas-Martínez, Elva1 eevargasm@uaemex.mx
Source: GCG: Revista de Globalización, Competitividad & Gobernabilidad. may-ago2026, Vol. 20 Issue 2, p52-64. 13p.
Database: Business Source Ultimate
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  Data: Sustainable innovation: Effects of big data and artificial intelligence on tourism firms.<br />Inovação sustentável: Os efeitos do big data e da inteligência artificial nas empresas do setor turístico.
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PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=194145891
RecordInfo BibRecord:
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        Value: 10.58416/GCG.2026.V20.N2.03
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      – Code: spa
        Text: Spanish
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        PageCount: 13
        StartPage: 52
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      – TitleFull: Innovación Sostenible: Efectos del Big Data e Inteligencia Artificial en las Empresas Turísticas.
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            NameFull: Fernández-Jiménez, Thalía
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            NameFull: Delgado-Cruz, Alejandro
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            NameFull: Esther Vargas-Martínez, Elva
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              Text: may-ago2026
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              Y: 2026
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              Value: 20
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