APA (7th ed.) Citation

Ryu, S. Y., Affonso, F. M., & Sela, A. (2026). Simple is Eco-Friendly but Complex is Effective: Inferences from Visual Complexity in Package Design. Journal of Advertising, 55(3), 382. https://doi.org/10.1080/00913367.2025.2593659

Chicago Style (17th ed.) Citation

Ryu, Soo Yon, Felipe M. Affonso, and Aner Sela. "Simple Is Eco-Friendly but Complex Is Effective: Inferences from Visual Complexity in Package Design." Journal of Advertising 55, no. 3 (2026): 382. https://doi.org/10.1080/00913367.2025.2593659.

MLA (9th ed.) Citation

Ryu, Soo Yon, et al. "Simple Is Eco-Friendly but Complex Is Effective: Inferences from Visual Complexity in Package Design." Journal of Advertising, vol. 55, no. 3, 2026, p. 382, https://doi.org/10.1080/00913367.2025.2593659.