The impact of TV advertising on website traffic.
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| Title: | The impact of TV advertising on website traffic. |
|---|---|
| Authors: | Veverka, Lukáš1 (AUTHOR) lukas.veverka@vse.cz, Holý, Vladimír1 (AUTHOR) |
| Source: | Applied Stochastic Models in Business & Industry. May2026, Vol. 42 Issue 3, p1-16. 16p. |
| Database: | Business Source Ultimate |
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| FullText | Links: – Type: pdflink Text: Availability: 1 |
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| Header | DbId: bsu DbLabel: Business Source Ultimate An: 194450580 AccessLevel: 2 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: The impact of TV advertising on website traffic. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Veverka%2C+Lukáš%22">Veverka, Lukáš</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> lukas.veverka@vse.cz</i><br /><searchLink fieldCode="AR" term="%22Holý%2C+Vladimír%22">Holý, Vladimír</searchLink><relatesTo>1</relatesTo> (AUTHOR) – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Applied+Stochastic+Models+in+Business+%26+Industry%22">Applied Stochastic Models in Business & Industry</searchLink>. May2026, Vol. 42 Issue 3, p1-16. 16p. |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=194450580 |
| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.1002/asmb.2850 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 16 StartPage: 1 Titles: – TitleFull: The impact of TV advertising on website traffic. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Veverka, Lukáš – PersonEntity: Name: NameFull: Holý, Vladimír IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 05 Text: May2026 Type: published Y: 2026 Identifiers: – Type: issn-print Value: 15241904 Numbering: – Type: volume Value: 42 – Type: issue Value: 3 Titles: – TitleFull: Applied Stochastic Models in Business & Industry Type: main |
| ResultId | 1 |