A Cohort Analysis of Marketing Scholarship.
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| Title: | A Cohort Analysis of Marketing Scholarship. |
|---|---|
| Authors: | Gulas, Charles S.1 (AUTHOR) charles.gulas@wright.edu, Weinberger, Marc G.2,3 (AUTHOR), Willardsen, Kevin1 (AUTHOR) |
| Source: | Journal of Marketing Education. Aug2026, Vol. 48 Issue 2, p148-160. 13p. |
| Database: | Business Source Ultimate |
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| FullText | Links: – Type: pdflink Text: Availability: 1 |
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| Header | DbId: bsu DbLabel: Business Source Ultimate An: 194971849 AccessLevel: 2 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: A Cohort Analysis of Marketing Scholarship. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Gulas%2C+Charles+S%2E%22">Gulas, Charles S.</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> charles.gulas@wright.edu</i><br /><searchLink fieldCode="AR" term="%22Weinberger%2C+Marc+G%2E%22">Weinberger, Marc G.</searchLink><relatesTo>2,3</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Willardsen%2C+Kevin%22">Willardsen, Kevin</searchLink><relatesTo>1</relatesTo> (AUTHOR) – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Journal+of+Marketing+Education%22">Journal of Marketing Education</searchLink>. Aug2026, Vol. 48 Issue 2, p148-160. 13p. |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=194971849 |
| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.1177/02734753261428982 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 13 StartPage: 148 Titles: – TitleFull: A Cohort Analysis of Marketing Scholarship. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Gulas, Charles S. – PersonEntity: Name: NameFull: Weinberger, Marc G. – PersonEntity: Name: NameFull: Willardsen, Kevin IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 08 Text: Aug2026 Type: published Y: 2026 Identifiers: – Type: issn-print Value: 02734753 Numbering: – Type: volume Value: 48 – Type: issue Value: 2 Titles: – TitleFull: Journal of Marketing Education Type: main |
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