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AI-Driven Personalization and Consumer Trust in Digital Retail Service Systems.

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Title: AI-Driven Personalization and Consumer Trust in Digital Retail Service Systems.
Authors: Nguyen, Tien Thao1, Minh, Thu Vu Thi2 thuvtm@neu.edu.vn, Tran, Chung Quang2, Dinh, Dung Thuy3
Source: Journal of Logistics, Informatics & Service Science. 2026, Vol. 13 Issue 7, p96-110. 15p.
Database: Business Source Ultimate
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PubType: Academic Journal
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      – Type: doi
        Value: 10.33168/JLISS.2026.0707
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      – Code: eng
        Text: English
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        PageCount: 15
        StartPage: 96
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            NameFull: Nguyen, Tien Thao
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            NameFull: Minh, Thu Vu Thi
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            NameFull: Tran, Chung Quang
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              Text: 2026
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              Y: 2026
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              Value: 13
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