View in EDS PDF Full Text

Beauty Vlogger Marketing: A Systematic Literature Review and Future Research Agenda.

Saved in:
Bibliographic Details
Title: Beauty Vlogger Marketing: A Systematic Literature Review and Future Research Agenda.
Authors: Garg, Mukta1, Kumar, Rajesh1, Sharma, Pirtibha1, Khanna, Roma1, Vishnoi, Krishna1
Source: Advances in Consumer Research. Jun2026, Vol. 3 Issue 6, p209-235. 27p.
Database: Business Source Ultimate
FullText Links:
  – Type: pdflink
Text:
  Availability: 0
Header DbId: bsu
DbLabel: Business Source Ultimate
An: 195190488
AccessLevel: 2
PubType: Conference
PubTypeId: conference
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: Beauty Vlogger Marketing: A Systematic Literature Review and Future Research Agenda.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Garg%2C+Mukta%22">Garg, Mukta</searchLink><relatesTo>1</relatesTo><br /><searchLink fieldCode="AR" term="%22Kumar%2C+Rajesh%22">Kumar, Rajesh</searchLink><relatesTo>1</relatesTo><br /><searchLink fieldCode="AR" term="%22Sharma%2C+Pirtibha%22">Sharma, Pirtibha</searchLink><relatesTo>1</relatesTo><br /><searchLink fieldCode="AR" term="%22Khanna%2C+Roma%22">Khanna, Roma</searchLink><relatesTo>1</relatesTo><br /><searchLink fieldCode="AR" term="%22Vishnoi%2C+Krishna%22">Vishnoi, Krishna</searchLink><relatesTo>1</relatesTo>
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Advances+in+Consumer+Research%22">Advances in Consumer Research</searchLink>. Jun2026, Vol. 3 Issue 6, p209-235. 27p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=195190488
RecordInfo BibRecord:
  BibEntity:
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 27
        StartPage: 209
    Titles:
      – TitleFull: Beauty Vlogger Marketing: A Systematic Literature Review and Future Research Agenda.
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Garg, Mukta
      – PersonEntity:
          Name:
            NameFull: Kumar, Rajesh
      – PersonEntity:
          Name:
            NameFull: Sharma, Pirtibha
      – PersonEntity:
          Name:
            NameFull: Khanna, Roma
      – PersonEntity:
          Name:
            NameFull: Vishnoi, Krishna
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 06
              Text: Jun2026
              Type: published
              Y: 2026
          Identifiers:
            – Type: issn-print
              Value: 00989258
          Numbering:
            – Type: volume
              Value: 3
            – Type: issue
              Value: 6
          Titles:
            – TitleFull: Advances in Consumer Research
              Type: main
ResultId 1