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Influencia del marketing social en la adquisición de recursos y visibilidad de organizaciones civiles en entornos urbanos.

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Title: Influencia del marketing social en la adquisición de recursos y visibilidad de organizaciones civiles en entornos urbanos.
Alternate Title: Influence of social marketing on resource acquisition and visibility of civil organizations in urban environments.
Authors: Salazar-Echeagaray, Teresa Irina1 teresasalazar@uas.edu.mx, Salazar Echeagaray, Melissa Edith2 salemele@uas.edu.mx, Baldenebro-Baez, Saul1 saulbaez724@gmail.com
Source: VinculaTégica Efan. May/Jun2026, Vol. 12 Issue 3, p144-164. 21p.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: <searchLink fieldCode="JN" term="%22VinculaTégica+Efan%22">VinculaTégica Efan</searchLink>. May/Jun2026, Vol. 12 Issue 3, p144-164. 21p.
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        Value: 10.29105/vtga12.3-1265
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      – Code: spa
        Text: Spanish
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      – TitleFull: Influencia del marketing social en la adquisición de recursos y visibilidad de organizaciones civiles en entornos urbanos.
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            NameFull: Salazar-Echeagaray, Teresa Irina
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            NameFull: Salazar Echeagaray, Melissa Edith
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              Text: May/Jun2026
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              Y: 2026
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              Value: 12
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