APA (7th ed.) Citation

Sanchez, R. (1999). Modular Architectures in the Marketing Process. Journal of Marketing, 63(4), 92. https://doi.org/10.2307/1252104

Chicago Style (17th ed.) Citation

Sanchez, Ron. "Modular Architectures in the Marketing Process." Journal of Marketing 63, no. 4 (1999): 92. https://doi.org/10.2307/1252104.

MLA (9th ed.) Citation

Sanchez, Ron. "Modular Architectures in the Marketing Process." Journal of Marketing, vol. 63, no. 4, 1999, p. 92, https://doi.org/10.2307/1252104.