APA (7th ed.) Citation

Burke, S. J., Milberg, S. J., & Moe, W. W. (1997). Displaying Common but Previously Neglected Health Claims on Product Labels: Understanding Competitive Advantages, Deception, and Education. Journal of Public Policy & Marketing, 16(2), 242.

Chicago Style (17th ed.) Citation

Burke, Sandra J., Sandra J. Milberg, and Wendy W. Moe. "Displaying Common but Previously Neglected Health Claims on Product Labels: Understanding Competitive Advantages, Deception, and Education." Journal of Public Policy & Marketing 16, no. 2 (1997): 242.

MLA (9th ed.) Citation

Burke, Sandra J., et al. "Displaying Common but Previously Neglected Health Claims on Product Labels: Understanding Competitive Advantages, Deception, and Education." Journal of Public Policy & Marketing, vol. 16, no. 2, 1997, p. 242.