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Efectos positivos de la implicación del consumidor en el desarrollo de nuevos servicios.

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Title: Efectos positivos de la implicación del consumidor en el desarrollo de nuevos servicios.
Alternate Title: Positive effect of customer involvement in new service development.
Authors: Carbonell-Foulquié, Pilar1 pilarc@yorku.ca, I. Rodríguez-Escudero, Ana2 ana@eco.uva.es, Pujari, Devashish3 pujarid@mcmaster.ca
Source: Universia Business Review. 2008, Issue 19, p100-117. 18p. 3 Color Photographs, 1 Chart.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: <searchLink fieldCode="JN" term="%22Universia+Business+Review%22">Universia Business Review</searchLink>. 2008, Issue 19, p100-117. 18p. 3 Color Photographs, 1 Chart.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=34348468
RecordInfo BibRecord:
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      – Code: spa
        Text: Spanish
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        PageCount: 18
        StartPage: 100
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      – TitleFull: Efectos positivos de la implicación del consumidor en el desarrollo de nuevos servicios.
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            NameFull: Carbonell-Foulquié, Pilar
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            NameFull: I. Rodríguez-Escudero, Ana
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            NameFull: Pujari, Devashish
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              Text: 2008
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              Y: 2008
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              Value: 19
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            – TitleFull: Universia Business Review
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