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Drivers of Customer Satisfaction and Loyalty in Indian Retail Supermarkets: An Exploratory Study.

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Title: Drivers of Customer Satisfaction and Loyalty in Indian Retail Supermarkets: An Exploratory Study.
Authors: Ganguli, Shirshendu1 ganguli•shirshendu@yahoo.com, Kumar, B. Vinoth victorvin•2k•b@yahoo.com
Source: ICFAI Journal of Management Research. Dec2008, Vol. 7 Issue 12, p60-73. 14p. 10 Charts.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: Drivers of Customer Satisfaction and Loyalty in Indian Retail Supermarkets: An Exploratory Study.
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  Data: <searchLink fieldCode="JN" term="%22ICFAI+Journal+of+Management+Research%22">ICFAI Journal of Management Research</searchLink>. Dec2008, Vol. 7 Issue 12, p60-73. 14p. 10 Charts.
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      – Code: eng
        Text: English
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        PageCount: 14
        StartPage: 60
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      – TitleFull: Drivers of Customer Satisfaction and Loyalty in Indian Retail Supermarkets: An Exploratory Study.
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            NameFull: Ganguli, Shirshendu
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              Text: Dec2008
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              Y: 2008
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