APA (7th ed.) Citation

Tripp, C. (1997). Services Advertising: An Overview and Summary of Research, 1980-1995. Journal of Advertising, 26(4), 21. https://doi.org/10.1080/00913367.1997.10673533

Chicago Style (17th ed.) Citation

Tripp, Carolyn. "Services Advertising: An Overview and Summary of Research, 1980-1995." Journal of Advertising 26, no. 4 (1997): 21. https://doi.org/10.1080/00913367.1997.10673533.

MLA (9th ed.) Citation

Tripp, Carolyn. "Services Advertising: An Overview and Summary of Research, 1980-1995." Journal of Advertising, vol. 26, no. 4, 1997, p. 21, https://doi.org/10.1080/00913367.1997.10673533.