APA (7th ed.) Citation

Brumbaugh, A. M. (2009). Why do I identify with thee? Let me count three ways: How ad context influences race-based character identification. Psychology & Marketing, 26(11), 970. https://doi.org/10.1002/mar.20308

Chicago Style (17th ed.) Citation

Brumbaugh, Anne M. "Why Do I Identify with Thee? Let Me Count Three Ways: How Ad Context Influences Race-based Character Identification." Psychology & Marketing 26, no. 11 (2009): 970. https://doi.org/10.1002/mar.20308.

MLA (9th ed.) Citation

Brumbaugh, Anne M. "Why Do I Identify with Thee? Let Me Count Three Ways: How Ad Context Influences Race-based Character Identification." Psychology & Marketing, vol. 26, no. 11, 2009, p. 970, https://doi.org/10.1002/mar.20308.