Should Product Differentiation Be Restricted?
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| Title: | Should Product Differentiation Be Restricted? |
|---|---|
| Authors: | Root, H. Paul1 |
| Source: | Journal of Marketing. Jul1972, Vol. 36 Issue 3, p3-9. 7p. |
| Database: | Business Source Ultimate |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
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| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=4995037 |
| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.2307/1251033 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 7 StartPage: 3 Titles: – TitleFull: Should Product Differentiation Be Restricted? Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Root, H. Paul IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 07 Text: Jul1972 Type: published Y: 1972 Identifiers: – Type: issn-print Value: 00222429 Numbering: – Type: volume Value: 36 – Type: issue Value: 3 Titles: – TitleFull: Journal of Marketing Type: main |
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