Ahearne, M., Rapp, A., Hughes, D. E., & Jindal, R. (2010). Managing Sales Force Product Perceptions and Control Systems in the Success of New Product Introductions. Journal of Marketing Research (JMR), 47(4), 764. https://doi.org/10.1509/jmkr.47.4.764
Chicago Style (17th ed.) CitationAhearne, Michael, Adam Rapp, Douglas E. Hughes, and Rupinder Jindal. "Managing Sales Force Product Perceptions and Control Systems in the Success of New Product Introductions." Journal of Marketing Research (JMR) 47, no. 4 (2010): 764. https://doi.org/10.1509/jmkr.47.4.764.
MLA (9th ed.) CitationAhearne, Michael, et al. "Managing Sales Force Product Perceptions and Control Systems in the Success of New Product Introductions." Journal of Marketing Research (JMR), vol. 47, no. 4, 2010, p. 764, https://doi.org/10.1509/jmkr.47.4.764.