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Can Corrective Ad Statements Based on U.S. v. Philip Morris USA Inc. Affect Consumer Beliefs About Smoking?

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Title: Can Corrective Ad Statements Based on U.S. v. Philip Morris USA Inc. Affect Consumer Beliefs About Smoking?
Authors: Tangari, Andrea Heintz1, Kees, Jeremy2, Andrews, J. Craig3, Burton, Scot4
Source: Journal of Public Policy & Marketing. Fall2010, Vol. 29 Issue 2, p153-169. 17p. 2 Color Photographs, 4 Charts, 2 Graphs.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Public+Policy+%26+Marketing%22">Journal of Public Policy & Marketing</searchLink>. Fall2010, Vol. 29 Issue 2, p153-169. 17p. 2 Color Photographs, 4 Charts, 2 Graphs.
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        Value: 10.1509/jppm.29.2.153
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      – Code: eng
        Text: English
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              Text: Fall2010
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