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La elección de la marca del distribuidor en productos duraderos: factores de influencia.

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Title: La elección de la marca del distribuidor en productos duraderos: factores de influencia.
Alternate Title: The selection of private brand durable goods: factors affecting the Choice.
Authors: Giner, Eva M.ª Caplliure1, Romero, M.ª José Miquel1 Maria.J.Miquel@uv.es, Cabañero, Carmen Pérez1
Source: Management Letters / Cuadernos de Gestión. 2010 Especial Aemark, Vol. 10, p125-147. 23p. 2 Diagrams, 5 Charts, 1 Graph.
Database: Business Source Ultimate
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  Data: <searchLink fieldCode="JN" term="%22Management+Letters+%2F+Cuadernos+de+Gestión%22">Management Letters / Cuadernos de Gestión</searchLink>. 2010 Especial Aemark, Vol. 10, p125-147. 23p. 2 Diagrams, 5 Charts, 1 Graph.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=63149437
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        Value: 10.5295/cdg.100194ec
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        Text: Spanish
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      – TitleFull: La elección de la marca del distribuidor en productos duraderos: factores de influencia.
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              Text: 2010 Especial Aemark
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