Hughes, D., Bon, J., & Rapp, A. (2013). Gaining and leveraging customer-based competitive intelligence: The pivotal role of social capital and salesperson adaptive selling skills. Journal of the Academy of Marketing Science, 41(1), 91. https://doi.org/10.1007/s11747-012-0311-8
Chicago Style (17th ed.) CitationHughes, Douglas, Joël Bon, and Adam Rapp. "Gaining and Leveraging Customer-based Competitive Intelligence: The Pivotal Role of Social Capital and Salesperson Adaptive Selling Skills." Journal of the Academy of Marketing Science 41, no. 1 (2013): 91. https://doi.org/10.1007/s11747-012-0311-8.
MLA (9th ed.) CitationHughes, Douglas, et al. "Gaining and Leveraging Customer-based Competitive Intelligence: The Pivotal Role of Social Capital and Salesperson Adaptive Selling Skills." Journal of the Academy of Marketing Science, vol. 41, no. 1, 2013, p. 91, https://doi.org/10.1007/s11747-012-0311-8.