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Corporate Stadium Sponsorships, Signaling Theory, Agency Conflicts, and Shareholder Wealth.

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Title: Corporate Stadium Sponsorships, Signaling Theory, Agency Conflicts, and Shareholder Wealth.
Authors: Clark, John M.1 clarkjm@umkc.edu, Cornwell, T. Bettina2 b.cornwell@business.uq.edu.au, Pruitt, Stephen W.1 pruittst@urnkc.edu
Source: Journal of Advertising Research. Nov/Dec2002, Vol. 42 Issue 6, p16-32. 17p. 4 Charts.
Database: Business Source Ultimate
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Header DbId: bsu
DbLabel: Business Source Ultimate
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PubType: Academic Journal
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  Data: Corporate Stadium Sponsorships, Signaling Theory, Agency Conflicts, and Shareholder Wealth.
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  Data: <searchLink fieldCode="AR" term="%22Clark%2C+John+M%2E%22">Clark, John M.</searchLink><relatesTo>1</relatesTo><i> clarkjm@umkc.edu</i><br /><searchLink fieldCode="AR" term="%22Cornwell%2C+T%2E+Bettina%22">Cornwell, T. Bettina</searchLink><relatesTo>2</relatesTo><i> b.cornwell@business.uq.edu.au</i><br /><searchLink fieldCode="AR" term="%22Pruitt%2C+Stephen+W%2E%22">Pruitt, Stephen W.</searchLink><relatesTo>1</relatesTo><i> pruittst@urnkc.edu</i>
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Advertising+Research%22">Journal of Advertising Research</searchLink>. Nov/Dec2002, Vol. 42 Issue 6, p16-32. 17p. 4 Charts.
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      – Type: doi
        Value: 10.2501/JAR.42.6.16
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      – Code: eng
        Text: English
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        PageCount: 17
        StartPage: 16
    Titles:
      – TitleFull: Corporate Stadium Sponsorships, Signaling Theory, Agency Conflicts, and Shareholder Wealth.
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            NameFull: Clark, John M.
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            NameFull: Cornwell, T. Bettina
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            NameFull: Pruitt, Stephen W.
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            – D: 01
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              Text: Nov/Dec2002
              Type: published
              Y: 2002
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              Value: 42
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              Value: 6
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            – TitleFull: Journal of Advertising Research
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