LAS ESTRATEGIAS DE MARKETING ECOLÓGICO EN CADENAS MINORISTAS, EN UNA PERSPECTIVA INTERNACIONAL.

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Title: LAS ESTRATEGIAS DE MARKETING ECOLÓGICO EN CADENAS MINORISTAS, EN UNA PERSPECTIVA INTERNACIONAL.
Alternate Title: GREEN MARKETING STRATEGIES IN RETAIL CHAINS: FROM AN INTERNATIONAL PERSPECTIVE.
Authors: Pulido Novoa, James1 jpulido@uniminuto.edu, Cantillo Guerrero, Ernesto Fidel1 Ernerto.cantillo@uniminuto.edu
Source: Desarrollo Gerencial. 2014, Vol. 6 Issue 1, p119-144. 26p.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: LAS ESTRATEGIAS DE MARKETING ECOLÓGICO EN CADENAS MINORISTAS, EN UNA PERSPECTIVA INTERNACIONAL.
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  Data: GREEN MARKETING STRATEGIES IN RETAIL CHAINS: FROM AN INTERNATIONAL PERSPECTIVE.
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  Data: <searchLink fieldCode="AR" term="%22Pulido+Novoa%2C+James%22">Pulido Novoa, James</searchLink><relatesTo>1</relatesTo><i> jpulido@uniminuto.edu</i><br /><searchLink fieldCode="AR" term="%22Cantillo+Guerrero%2C+Ernesto+Fidel%22">Cantillo Guerrero, Ernesto Fidel</searchLink><relatesTo>1</relatesTo><i> Ernerto.cantillo@uniminuto.edu</i>
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  Data: <searchLink fieldCode="JN" term="%22Desarrollo+Gerencial%22">Desarrollo Gerencial</searchLink>. 2014, Vol. 6 Issue 1, p119-144. 26p.
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RecordInfo BibRecord:
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      – Type: doi
        Value: 10.17081/dege.6.1.481
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      – Code: spa
        Text: Spanish
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        PageCount: 26
        StartPage: 119
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      – TitleFull: LAS ESTRATEGIAS DE MARKETING ECOLÓGICO EN CADENAS MINORISTAS, EN UNA PERSPECTIVA INTERNACIONAL.
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            NameFull: Pulido Novoa, James
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            NameFull: Cantillo Guerrero, Ernesto Fidel
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              Text: 2014
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              Y: 2014
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              Value: 6
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              Value: 1
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            – TitleFull: Desarrollo Gerencial
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