A Cursory Marketing Analysis of Faculty Book Ordering.

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Bibliographic Details
Title: A Cursory Marketing Analysis of Faculty Book Ordering.
Authors: Johnson, Stephen K.1
Source: Reference & User Services Quarterly. Spring2019, Vol. 58 Issue 3, p137-142. 6p. 8 Charts.
Subjects: Library administrators, University of South Dakota, Library acquisitions, Library personnel, Accountants
Abstract: The article describes the efforts of the author to enlist faculty in the book-ordering process, along with the approach as well as the results. Topics include the stringent requirements for the research expectations of the faculty at University of South Dakota (USD), examination of the faculty-initiated book ordering, for both hard-copy and online formats in the five departments which the author supports, and modeling his liaison work in a similar way to that of account executives.
Database: Engineering Source
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DbLabel: Engineering Source
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PubType: Academic Journal
PubTypeId: academicJournal
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  Data: A Cursory Marketing Analysis of Faculty Book Ordering.
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  Data: <searchLink fieldCode="AR" term="%22Johnson%2C+Stephen+K%2E%22">Johnson, Stephen K.</searchLink><relatesTo>1</relatesTo>
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  Data: <searchLink fieldCode="JN" term="%22Reference+%26+User+Services+Quarterly%22">Reference & User Services Quarterly</searchLink>. Spring2019, Vol. 58 Issue 3, p137-142. 6p. 8 Charts.
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  Data: <searchLink fieldCode="DE" term="%22Library+administrators%22">Library administrators</searchLink><br /><searchLink fieldCode="DE" term="%22University+of+South+Dakota%22">University of South Dakota</searchLink><br /><searchLink fieldCode="DE" term="%22Library+acquisitions%22">Library acquisitions</searchLink><br /><searchLink fieldCode="DE" term="%22Library+personnel%22">Library personnel</searchLink><br /><searchLink fieldCode="DE" term="%22Accountants%22">Accountants</searchLink>
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  Label: Abstract
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  Data: The article describes the efforts of the author to enlist faculty in the book-ordering process, along with the approach as well as the results. Topics include the stringent requirements for the research expectations of the faculty at University of South Dakota (USD), examination of the faculty-initiated book ordering, for both hard-copy and online formats in the five departments which the author supports, and modeling his liaison work in a similar way to that of account executives.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=egs&AN=138903790
RecordInfo BibRecord:
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        Value: 10.5860/rusq.58.3.7039
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      – Code: eng
        Text: English
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        PageCount: 6
        StartPage: 137
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      – SubjectFull: Library administrators
        Type: general
      – SubjectFull: University of South Dakota
        Type: general
      – SubjectFull: Library acquisitions
        Type: general
      – SubjectFull: Library personnel
        Type: general
      – SubjectFull: Accountants
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      – TitleFull: A Cursory Marketing Analysis of Faculty Book Ordering.
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              Text: Spring2019
              Type: published
              Y: 2019
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              Value: 58
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