More than words! A narrative review of the use of the projective technique of word association in the studies of food consumer behavior: Methodological and theoretical implications.

Saved in:
Bibliographic Details
Title: More than words! A narrative review of the use of the projective technique of word association in the studies of food consumer behavior: Methodological and theoretical implications.
Authors: Rojas-Rivas, Edgar1 (AUTHOR) erojasr003@profesor.uaemex.mx, Espinoza-Ortega, Angélica1 (AUTHOR), Thomé-Ortiz, Humberto1 (AUTHOR), Cuffia, Facundo2 (AUTHOR)
Source: Food Research International. Jun2022, Vol. 156, pN.PAG-N.PAG. 1p.
Subjects: Dietary patterns, Projective techniques, Consumer behavior, Cross-cultural studies, Perception (Philosophy)
Abstract: Formation of the word clouds that appear in the graphical abstract were done with the free online version of the WordArt program: Word Art Cloud Creator. For more information visit: https://wordart.com/create. [Display omitted] • A narrative review was carried out with 74 articles using the WA technique. • Use of WA technique is a growing trend in food science field. • Several methods for the analysis of the words were reviewed and discussed. • Cross-cultural studies are important to validity and stability of associations. Word association (WA) is a projective and powerful technique that consists of the spontaneous generation of words from specific stimuli. This technique is used in sociology and psychology studies; however, in the Consumer and Food Science area has gained importance since it allows to explore beliefs, expectations, or attitudes in the context of food consumption behavior. The aim of this work is to present a current status on the use of this technique in the studies of food consumption behavior. A narrative review of the literature was carried out with articles published in four databases: ScienceDirect, Wiley Online Library, Emerald Insight, and Taylor & Francis. Seventy-four articles that show the use of the WA technique in different cultures were selected. WA technique has been applied in different countries, however, it has been primarily used in Latin America. WA has been applied mainly to decipher consumers' perceptions towards different aspects of food, although some works show that WA serves to understand beliefs, expectations, impressions, attitudes, and even to conceptualize different categories of food from the language of consumers. Some theoretical and methodological implications are discussed regarding the use and application of this projective technique. [ABSTRACT FROM AUTHOR]
Copyright of Food Research International is the property of Elsevier B.V. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Database: Engineering Source
FullText Text:
  Availability: 0
Header DbId: egs
DbLabel: Engineering Source
An: 157121594
AccessLevel: 6
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: More than words! A narrative review of the use of the projective technique of word association in the studies of food consumer behavior: Methodological and theoretical implications.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Rojas-Rivas%2C+Edgar%22">Rojas-Rivas, Edgar</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> erojasr003@profesor.uaemex.mx</i><br /><searchLink fieldCode="AR" term="%22Espinoza-Ortega%2C+Angélica%22">Espinoza-Ortega, Angélica</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Thomé-Ortiz%2C+Humberto%22">Thomé-Ortiz, Humberto</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Cuffia%2C+Facundo%22">Cuffia, Facundo</searchLink><relatesTo>2</relatesTo> (AUTHOR)
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Food+Research+International%22">Food Research International</searchLink>. Jun2022, Vol. 156, pN.PAG-N.PAG. 1p.
– Name: Subject
  Label: Subjects
  Group: Su
  Data: <searchLink fieldCode="DE" term="%22Dietary+patterns%22">Dietary patterns</searchLink><br /><searchLink fieldCode="DE" term="%22Projective+techniques%22">Projective techniques</searchLink><br /><searchLink fieldCode="DE" term="%22Consumer+behavior%22">Consumer behavior</searchLink><br /><searchLink fieldCode="DE" term="%22Cross-cultural+studies%22">Cross-cultural studies</searchLink><br /><searchLink fieldCode="DE" term="%22Perception+%28Philosophy%29%22">Perception (Philosophy)</searchLink>
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: Formation of the word clouds that appear in the graphical abstract were done with the free online version of the WordArt program: Word Art Cloud Creator. For more information visit: https://wordart.com/create. [Display omitted] • A narrative review was carried out with 74 articles using the WA technique. • Use of WA technique is a growing trend in food science field. • Several methods for the analysis of the words were reviewed and discussed. • Cross-cultural studies are important to validity and stability of associations. Word association (WA) is a projective and powerful technique that consists of the spontaneous generation of words from specific stimuli. This technique is used in sociology and psychology studies; however, in the Consumer and Food Science area has gained importance since it allows to explore beliefs, expectations, or attitudes in the context of food consumption behavior. The aim of this work is to present a current status on the use of this technique in the studies of food consumption behavior. A narrative review of the literature was carried out with articles published in four databases: ScienceDirect, Wiley Online Library, Emerald Insight, and Taylor & Francis. Seventy-four articles that show the use of the WA technique in different cultures were selected. WA technique has been applied in different countries, however, it has been primarily used in Latin America. WA has been applied mainly to decipher consumers' perceptions towards different aspects of food, although some works show that WA serves to understand beliefs, expectations, impressions, attitudes, and even to conceptualize different categories of food from the language of consumers. Some theoretical and methodological implications are discussed regarding the use and application of this projective technique. [ABSTRACT FROM AUTHOR]
– Name: AbstractSuppliedCopyright
  Label:
  Group: Ab
  Data: <i>Copyright of Food Research International is the property of Elsevier B.V. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=egs&AN=157121594
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1016/j.foodres.2022.111124
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 1
        StartPage: N.PAG
    Subjects:
      – SubjectFull: Dietary patterns
        Type: general
      – SubjectFull: Projective techniques
        Type: general
      – SubjectFull: Consumer behavior
        Type: general
      – SubjectFull: Cross-cultural studies
        Type: general
      – SubjectFull: Perception (Philosophy)
        Type: general
    Titles:
      – TitleFull: More than words! A narrative review of the use of the projective technique of word association in the studies of food consumer behavior: Methodological and theoretical implications.
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Rojas-Rivas, Edgar
      – PersonEntity:
          Name:
            NameFull: Espinoza-Ortega, Angélica
      – PersonEntity:
          Name:
            NameFull: Thomé-Ortiz, Humberto
      – PersonEntity:
          Name:
            NameFull: Cuffia, Facundo
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 06
              Text: Jun2022
              Type: published
              Y: 2022
          Identifiers:
            – Type: issn-print
              Value: 09639969
          Numbering:
            – Type: volume
              Value: 156
          Titles:
            – TitleFull: Food Research International
              Type: main
ResultId 1