The impact of social media use on the autonomy and organisational citizenship behaviour of faculty members in Kenyan private universities.

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Title: The impact of social media use on the autonomy and organisational citizenship behaviour of faculty members in Kenyan private universities.
Authors: Ndung'u, Joan1 (AUTHOR) jgitahi@strathmore.edu, Vertinsky, Ilan2 (AUTHOR), Onyango, Joseph1 (AUTHOR)
Source: Journal of Decision Systems. 2023, Vol. 32 Issue 4, p653-677. 25p.
Subjects: Organizational citizenship behavior, University faculty, Social media, Autonomy (Psychology), Job performance, Intrinsic motivation
Abstract: As the impact of social media grows, understanding the mechanisms through which social media affects employee behaviour increases. Employing social capital theory, we investigate the mechanisms through which social media usage affects organisational citizenship behaviour (OCB) of faculty in Kenyan private universities. OCB is an important aspect of universities' performance, given the high level of autonomy in universities. We develop a theoretical model that posits direct links to OCB of three social media usages (social, cognitive, and hedonic) which affect OCB. We also posit indirect links (using autonomy as a mediator) that affect faculty's intrinsic motivation for OCB. Using descriptive cross-sectional survey, a mediated model was tested on 388 faculty. Results revealed: 1) social media usage significantly impacts OCB, with social and cognitive having a positive relationship, and hedonic having a negative relationship with OCB; 2) social media usage tends to increase autonomy. Findings of this study contribute towards job performance improvement. [ABSTRACT FROM AUTHOR]
Copyright of Journal of Decision Systems is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Database: Engineering Source
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  Label: Title
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  Data: The impact of social media use on the autonomy and organisational citizenship behaviour of faculty members in Kenyan private universities.
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  Data: <searchLink fieldCode="AR" term="%22Ndung'u%2C+Joan%22">Ndung'u, Joan</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> jgitahi@strathmore.edu</i><br /><searchLink fieldCode="AR" term="%22Vertinsky%2C+Ilan%22">Vertinsky, Ilan</searchLink><relatesTo>2</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Onyango%2C+Joseph%22">Onyango, Joseph</searchLink><relatesTo>1</relatesTo> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Decision+Systems%22">Journal of Decision Systems</searchLink>. 2023, Vol. 32 Issue 4, p653-677. 25p.
– Name: Subject
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  Data: <searchLink fieldCode="DE" term="%22Organizational+citizenship+behavior%22">Organizational citizenship behavior</searchLink><br /><searchLink fieldCode="DE" term="%22University+faculty%22">University faculty</searchLink><br /><searchLink fieldCode="DE" term="%22Social+media%22">Social media</searchLink><br /><searchLink fieldCode="DE" term="%22Autonomy+%28Psychology%29%22">Autonomy (Psychology)</searchLink><br /><searchLink fieldCode="DE" term="%22Job+performance%22">Job performance</searchLink><br /><searchLink fieldCode="DE" term="%22Intrinsic+motivation%22">Intrinsic motivation</searchLink>
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: As the impact of social media grows, understanding the mechanisms through which social media affects employee behaviour increases. Employing social capital theory, we investigate the mechanisms through which social media usage affects organisational citizenship behaviour (OCB) of faculty in Kenyan private universities. OCB is an important aspect of universities' performance, given the high level of autonomy in universities. We develop a theoretical model that posits direct links to OCB of three social media usages (social, cognitive, and hedonic) which affect OCB. We also posit indirect links (using autonomy as a mediator) that affect faculty's intrinsic motivation for OCB. Using descriptive cross-sectional survey, a mediated model was tested on 388 faculty. Results revealed: 1) social media usage significantly impacts OCB, with social and cognitive having a positive relationship, and hedonic having a negative relationship with OCB; 2) social media usage tends to increase autonomy. Findings of this study contribute towards job performance improvement. [ABSTRACT FROM AUTHOR]
– Name: AbstractSuppliedCopyright
  Label:
  Group: Ab
  Data: <i>Copyright of Journal of Decision Systems is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
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RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1080/12460125.2023.2180139
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      – Code: eng
        Text: English
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        PageCount: 25
        StartPage: 653
    Subjects:
      – SubjectFull: Organizational citizenship behavior
        Type: general
      – SubjectFull: University faculty
        Type: general
      – SubjectFull: Social media
        Type: general
      – SubjectFull: Autonomy (Psychology)
        Type: general
      – SubjectFull: Job performance
        Type: general
      – SubjectFull: Intrinsic motivation
        Type: general
    Titles:
      – TitleFull: The impact of social media use on the autonomy and organisational citizenship behaviour of faculty members in Kenyan private universities.
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            NameFull: Ndung'u, Joan
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            NameFull: Vertinsky, Ilan
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            NameFull: Onyango, Joseph
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            – D: 01
              M: 11
              Text: 2023
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