A Conceptual Approach to Research Poster Design: Process, Audience, and Organization.

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Title: A Conceptual Approach to Research Poster Design: Process, Audience, and Organization.
Authors: Burnett, Rebecca E.1 (AUTHOR) rebecca.burnett@lmc.gatech.edu, Hoffman, Courtney A.1 (AUTHOR)
Source: Technical Communication Quarterly. Apr-Jun2026, Vol. 35 Issue 2, p261-281. 21p.
Subjects: Poster design, Design thinking, Rhetorical analysis, Primary audience, Web accessibility, Communication of technical information, Cooperativeness, Information architecture
Abstract: Technical professionals should understand the concepts underlying effective posters. We begin by identifying some misconceptions about posters before focusing on the what and why of processes, audience, and organization. The processes we address include design thinking, collaborating, and narrating. Attention to audience includes rhetorical appeals, accessibility, and content adaptations. Organization includes poster components, information design, and usability. [ABSTRACT FROM AUTHOR]
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Database: Engineering Source
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Abstract:Technical professionals should understand the concepts underlying effective posters. We begin by identifying some misconceptions about posters before focusing on the what and why of processes, audience, and organization. The processes we address include design thinking, collaborating, and narrating. Attention to audience includes rhetorical appeals, accessibility, and content adaptations. Organization includes poster components, information design, and usability. [ABSTRACT FROM AUTHOR]
ISSN:10572252
DOI:10.1080/10572252.2024.2445295